{"id":22760,"date":"2021-06-16T18:32:12","date_gmt":"2021-06-16T22:32:12","guid":{"rendered":"https:\/\/www.sherweb.com\/blog\/?p=22760"},"modified":"2025-09-06T01:31:05","modified_gmt":"2025-09-06T05:31:05","slug":"tips-for-navigating-microsoft-ecosystem","status":"publish","type":"post","link":"https:\/\/r-swca2-app15-sherwebbl-change-font-czgcf8cmcjh3asb3.canadacentral-01.azurewebsites.net\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/","title":{"rendered":"Tips for navigating the Microsoft ecosystem"},"content":{"rendered":"<p>Navigating the Microsoft ecosystem can certainly appear challenging. There are so many interconnected products and services, so much documentation, and so many dependencies, Microsoft cloud solution providers (CSPs) can\u2019t be blamed for avoiding the more complex portions of the catalog. But that would be a mistake.<\/p>\n<p>The Microsoft ecosystem is filled with powerful tools that you and your customers can leverage to make business faster, easier, and more effective. Fortunately for you, Sherweb\u2019s experts know the Microsoft ecosystem front to back, top to bottom.<\/p>\n<p>They know where the hidden gems are located. They know the pitfalls you need to watch out for. In other words, they know how to make a Microsoft CSP\u2019s life easier.<\/p>\n<p>Here are our experts\u2019 top tips for getting the most out of the Microsoft ecosystem.<br \/>\n&nbsp;<\/p>\n<h2>Tip #1: Make sure you\u2019re using the right MPN ID<\/h2>\n<p>Did you know that you can have more than one <a href=\"https:\/\/www.sherweb.com\/blog\/partner\/mpn-id\/\">Microsoft Partner Network ID<\/a>? Your MPN ID gives you access to Microsoft\u2019s presales and deployment services, licenses, product support, and most importantly, allows you to collect rewards through Microsoft\u2019s various incentive programs.<\/p>\n<p>Old MPN IDs are often tied to expired programs. Or you simply might have accidentally created multiple IDs when registering for new services.<\/p>\n<p>When associating your MPN ID with a CSP Indirect Provider, such as Sherweb, you need to use your Cloud Service Provider (CSP) MPN ID. You can find which ID this is in your <a href=\"https:\/\/docs.microsoft.com\/en-us\/partner-center\/update-your-partner-profile\">Microsoft Partner Center<\/a> dashboard.<\/p>\n<p>To check, sign on as a Global admin and go to Account Settings &gt; Organization Profile &gt; Identifiers. If you do not see a CSP MPN ID listed, you may need to enroll as an Indirect Reseller or create a new <a href=\"https:\/\/docs.microsoft.com\/en-us\/partner-center\/mpn-create-a-partner-center-account\">MPN ID<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22761\" src=\"https:\/\/www.sherweb.com\/blog\/wp-content\/uploads\/MPN-ID-2.png\" alt=\"\" width=\"1621\" height=\"831\" srcset=\"\/blog\/wp-content\/uploads\/MPN-ID-2.png 1621w, \/blog\/wp-content\/uploads\/MPN-ID-2-300x154.png 300w, \/blog\/wp-content\/uploads\/MPN-ID-2-1024x525.png 1024w, \/blog\/wp-content\/uploads\/MPN-ID-2-768x394.png 768w, \/blog\/wp-content\/uploads\/MPN-ID-2-1536x787.png 1536w\" sizes=\"auto, (max-width: 1621px) 100vw, 1621px\" \/><br \/>\n&nbsp;<\/p>\n<h2>Tip #2: Know the difference between your Global MPN ID and your location MPN ID<\/h2>\n<p>You should have a location MPN ID for every country in which you carry out business as a Microsoft CSP. Among other things, you\u2019ll use this ID to enroll in location-based incentive programs and to conduct CSP business transactions. You use your global MPN ID to manage your overall Microsoft Partner account and any non-transactional requests.<\/p>\n<p>Here\u2019s an example. The ABC Cloud Service Provider is a registered legal business in the United States, but it also conducts business in Canada. ABC has a Partner Global Account (PGA) in the United States and a global MPN ID tied to it for all of its non-transactional operations. It also has location MPN IDs for both the US and Canada. Their incentive program rewards payouts are connected to each of those locations.<\/p>\n<p>You can manage your <a href=\"https:\/\/docs.microsoft.com\/en-us\/partner-center\/manage-locations\">MPN ID locations<\/a> in the Partner Center dashboard. Go to Settings &gt; Account settings. The \u201cLegal\u201d tab will load by default. If you scroll to the bottom, you\u2019ll see all your business locations and can manage them there.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22766\" src=\"https:\/\/www.sherweb.com\/blog\/files\/uploads\/MPN-ID-locations.png\" alt=\"\" width=\"1585\" height=\"804\" srcset=\"\/blog\/wp-content\/uploads\/MPN-ID-locations.png 1585w, \/blog\/wp-content\/uploads\/MPN-ID-locations-300x152.png 300w, \/blog\/wp-content\/uploads\/MPN-ID-locations-1024x519.png 1024w, \/blog\/wp-content\/uploads\/MPN-ID-locations-768x390.png 768w, \/blog\/wp-content\/uploads\/MPN-ID-locations-1536x779.png 1536w\" sizes=\"auto, (max-width: 1585px) 100vw, 1585px\" \/><br \/>\n&nbsp;<\/p>\n<h2>Tip #3: Set the right roles and permissions for your Microsoft Partner Account<\/h2>\n<p>If you\u2019re enrolled in the CSP program, you should assign several roles to yourself to properly manage all of the different components of your <a href=\"https:\/\/docs.microsoft.com\/en-us\/partner-center\/partner-center-account-setup#user_roles\">Microsoft Partner Center<\/a>. For example, the Partner Network itself and incentives administration. You can see which roles you currently have configured in the MPC dashboard. Go to Settings &gt; My profile &gt; Details page &gt; Roles and permissions tab.<\/p>\n<p>Most importantly, make sure you\u2019ve correctly configured your Global Admin role. Also, be sure to assign the Admin agent role if the user intends on doing any type of admin work with your customers.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22768\" src=\"https:\/\/www.sherweb.com\/blog\/files\/uploads\/Roles-and-Permissions-Screenshot.jpg\" alt=\"\" width=\"874\" height=\"673\" srcset=\"\/blog\/wp-content\/uploads\/Roles-and-Permissions-Screenshot.jpg 874w, \/blog\/wp-content\/uploads\/Roles-and-Permissions-Screenshot-300x231.jpg 300w, \/blog\/wp-content\/uploads\/Roles-and-Permissions-Screenshot-768x591.jpg 768w\" sizes=\"auto, (max-width: 874px) 100vw, 874px\" \/><br \/>\n&nbsp;<\/p>\n<h2>Tip #4: Confirm Your Indirect Reseller status is active<\/h2>\n<p>Just because you can sign into the Partner Center dashboard doesn\u2019t mean you\u2019re fully enrolled in the CSP program. You must first accept the Microsoft Partner Agreement (MPA) to activate your Indirect Reseller status and gain all the benefits of that role.<\/p>\n<p>You can find your reseller status back on the Legal profile tab, under the \u201cReseller\u201d sub tab.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22770\" src=\"https:\/\/www.sherweb.com\/blog\/files\/uploads\/Reseller-status.png\" alt=\"Microsoft Reseller Status\" width=\"1130\" height=\"656\" srcset=\"\/blog\/wp-content\/uploads\/Reseller-status.png 1130w, \/blog\/wp-content\/uploads\/Reseller-status-300x174.png 300w, \/blog\/wp-content\/uploads\/Reseller-status-1024x594.png 1024w, \/blog\/wp-content\/uploads\/Reseller-status-768x446.png 768w\" sizes=\"auto, (max-width: 1130px) 100vw, 1130px\" \/><\/p>\n<p>Microsoft sends you the MPA after you\u2019ve associated your MPN ID with your CSP account, which we covered above in Tip #1. You will typically need to wait three to five days for Microsoft to verify your enrollment, and then you will be prompted to sign the MPA the next time you log into the Partner Center using Global admin credentials. If your account remains unverified after five business days, you may need to resolve one or more issues before proceeding, which Microsoft details in their <a href=\"https:\/\/docs.microsoft.com\/en-us\/partner-center\/verification-responses\">Partner Center<\/a> documentation.<\/p>\n<p>You can see which agreements you&#8217;ve accepted on the corresponding tab in your Account settings.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22771\" src=\"https:\/\/www.sherweb.com\/blog\/files\/uploads\/MPA-agreements-2.png\" alt=\"Microsoft Partner Agreements\" width=\"1610\" height=\"791\" srcset=\"\/blog\/wp-content\/uploads\/MPA-agreements-2.png 1610w, \/blog\/wp-content\/uploads\/MPA-agreements-2-300x147.png 300w, \/blog\/wp-content\/uploads\/MPA-agreements-2-1024x503.png 1024w, \/blog\/wp-content\/uploads\/MPA-agreements-2-768x377.png 768w, \/blog\/wp-content\/uploads\/MPA-agreements-2-1536x755.png 1536w\" sizes=\"auto, (max-width: 1610px) 100vw, 1610px\" \/><br \/>\n&nbsp;<\/p>\n<h2>Tip #5: Become a big deal with Microsoft Certifications<\/h2>\n<p>Obtaining <a href=\"https:\/\/docs.microsoft.com\/en-us\/learn\/certifications\/\">Microsoft certifications<\/a> can help generate the competitive advantage you need to stand out in a crowded CSP market. Microsoft offers a wide range of certifications you can choose from to impress your target customers. Choose from:<\/p>\n<ul>\n<li>Fundamentals for services including Azure, Microsoft 365, or Dynamics 365<\/li>\n<li>Role-based certifications for developers, engineers, or sales consultants<\/li>\n<li>Specialty certifications, such as for Core Infrastructure Management, Security &amp; Compliance, and Azure IoT Development<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22772\" src=\"https:\/\/www.sherweb.com\/blog\/files\/uploads\/Microsoft-certifications.png\" alt=\"Microsoft ecosystem certifications\" width=\"1319\" height=\"404\" srcset=\"\/blog\/wp-content\/uploads\/Microsoft-certifications.png 1319w, \/blog\/wp-content\/uploads\/Microsoft-certifications-300x92.png 300w, \/blog\/wp-content\/uploads\/Microsoft-certifications-1024x314.png 1024w, \/blog\/wp-content\/uploads\/Microsoft-certifications-768x235.png 768w\" sizes=\"auto, (max-width: 1319px) 100vw, 1319px\" \/><br \/>\n&nbsp;<\/p>\n<h2>Tip #6: Obtain Silver and Gold competencies to up your credibility<\/h2>\n<p>Obtaining <a href=\"https:\/\/partner.microsoft.com\/en-GB\/membership\/competencies#tab-content-2\">Microsoft competencies<\/a> is another way to stand out from the competition. They prepare you to tackle a wide range of different customer needs and verify your mastery of various parts of the Microsoft ecosystem.<\/p>\n<p>A silver competency demonstrates your \u201cconsistent capability and commitment.\u201d A gold competency sets you apart as a best-in-class provider in a particular solution area. Those areas include:<\/p>\n<ul>\n<li>Applications and Infrastructure<\/li>\n<li>Business Applications<\/li>\n<li>Data and AI<\/li>\n<li>Modern Workplace and Security<\/li>\n<\/ul>\n<p>Competencies can also unlock backend incentives from Microsoft\u2019s <a href=\"https:\/\/www.sherweb.com\/blog\/partner\/microsoft-partner-incentives-coop-funds\/\">Cooperative Marketing Fund<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22773\" src=\"https:\/\/www.sherweb.com\/blog\/files\/uploads\/Microsoft-Gold-Partner.png\" alt=\"Microsoft Gold Partner\" width=\"297\" height=\"170\" \/><br \/>\n&nbsp;<\/p>\n<h2>Tip #7: Enable MFA for all user accounts in your partner tenant<\/h2>\n<p>You will need to configure <a href=\"https:\/\/docs.microsoft.com\/en-us\/partner-center\/partner-security-requirements-mandating-mfa\">multi-factor authentication<\/a> (MFA) on your Azure AD tenant to perform transactions as part of the CSP program or manage clients. MFA is an added layer of security that helps partners protect their customer resources from compromise. The MFA requirement applies to all registered user accounts in your tenant as well as guest accounts.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22774\" src=\"https:\/\/www.sherweb.com\/blog\/files\/uploads\/Enable-MFA-for-partner-tenants.jpg\" alt=\"Enable MFA for partner tenants\" width=\"969\" height=\"664\" srcset=\"\/blog\/wp-content\/uploads\/Enable-MFA-for-partner-tenants.jpg 969w, \/blog\/wp-content\/uploads\/Enable-MFA-for-partner-tenants-300x206.jpg 300w, \/blog\/wp-content\/uploads\/Enable-MFA-for-partner-tenants-768x526.jpg 768w\" sizes=\"auto, (max-width: 969px) 100vw, 969px\" \/><br \/>\n&nbsp;<\/p>\n<h2>Tip #8: Check the security status of your Microsoft environment<\/h2>\n<p>To work within the CSP program, not only must you ensure that MFA authentication is enabled, but you also must apply all of the <a href=\"https:\/\/docs.microsoft.com\/en-us\/partner-center\/partner-security-requirements\">Azure AD security defaults<\/a> and adopt the Secure Application Model framework.<\/p>\n<p>If you\u2019re applying these security settings for the first time, make sure you\u2019re not accidentally going to interfere with any existing services. For example, enabling MFA will invalidate legacy authentication methods, like POP3, IMAP, and SMTP. If you have older clients or devices using those methods, you will need to apply app passwords as a workaround.<br \/>\n&nbsp;<\/p>\n<h2>Tip #9: Leverage the Microsoft Partner Center to get new leads<\/h2>\n<p>The Partner Center can do more than just help you manage your CSP account. When you create a business profile in the Partner Center Microsoft can showcase your services to qualified prospects. To create a profile, go to the Partner Center menu &gt; Referrals &gt; Business profiles &gt; select the relevant country or region &gt; select Create a business profile.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22775\" src=\"https:\/\/www.sherweb.com\/blog\/files\/uploads\/Microsoft-leads-screenshot.png\" alt=\"Microsoft Partner Center Business profile\" width=\"1117\" height=\"537\" srcset=\"\/blog\/wp-content\/uploads\/Microsoft-leads-screenshot.png 1117w, \/blog\/wp-content\/uploads\/Microsoft-leads-screenshot-300x144.png 300w, \/blog\/wp-content\/uploads\/Microsoft-leads-screenshot-1024x492.png 1024w, \/blog\/wp-content\/uploads\/Microsoft-leads-screenshot-768x369.png 768w\" sizes=\"auto, (max-width: 1117px) 100vw, 1117px\" \/><\/p>\n<p>There you can create a brief description of your company. Keep it short, and lead with essential facts about your company in the first two sentences. Focus on your company\u2019s capabilities within the Microsoft ecosystem. Remember, searchers in the Partner Center will be looking for help with a Microsoft-specific challenge.<br \/>\n&nbsp;<\/p>\n<h2>Want to learn even more?<\/h2>\n<p>If you\u2019re looking for other ways to get the most out of the Microsoft ecosystem and the CSP program, we\u2019d be happy to talk. <a href=\"https:\/\/www.sherweb.com\/about\/contact-us\/\" class=\"track-link\">Contact us<\/a> anytime to learn more great Microsoft tips and tricks. We also invite you to check out our <a href=\"https:\/\/www.sherweb.com\/partner-guide\/\" class=\"track-link\">Partner Guide<\/a> to find out more about the benefits of becoming a Sherweb partner.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Navigating the Microsoft ecosystem can certainly appear challenging. There are so many interconne","protected":false},"author":167,"featured_media":22776,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1154],"tags":[94,508,866],"class_list":["post-22760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-partner-program-perspectives","tag-microsoft","tag-microsoft-csp","tag-mpn-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tips for navigating the Microsoft ecosystem | Sherweb<\/title>\n<meta name=\"description\" content=\"Our know where the hidden gems of the Microsoft Partner Network are located. Here are their top tips for navigating the Microsoft ecosystem.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tips for navigating the Microsoft ecosystem | Sherweb\" \/>\n<meta property=\"og:description\" content=\"Our know where the hidden gems of the Microsoft Partner Network are located. Here are their top tips for navigating the Microsoft ecosystem.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/\" \/>\n<meta property=\"og:site_name\" content=\"Sherweb\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Sherweb\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-16T22:32:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-06T05:31:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/r-swca2-app15-sherwebbl-change-font-czgcf8cmcjh3asb3.canadacentral-01.azurewebsites.net\/blog\/wp-content\/uploads\/Tips-MS-ecosystem-1200x480@2x.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alexandre Laflamme\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SherWeb\" \/>\n<meta name=\"twitter:site\" content=\"@SherWeb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alexandre Laflamme\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/\"},\"author\":{\"name\":\"Alexandre Laflamme\",\"@id\":\"https:\/\/www.sherweb.com\/blog\/#\/schema\/person\/91147221d4af4a0c65f198c771c4d041\"},\"headline\":\"Tips for navigating the Microsoft ecosystem\",\"datePublished\":\"2021-06-16T22:32:12+00:00\",\"dateModified\":\"2025-09-06T05:31:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/\"},\"wordCount\":1307,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/#primaryimage\"},\"thumbnailUrl\":\"\/blog\/wp-content\/uploads\/Tips-MS-ecosystem-1200x480@2x.jpg\",\"keywords\":[\"Microsoft\",\"Microsoft CSP\",\"MPN ID\"],\"articleSection\":[\"Partner Program Perspectives\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/\",\"url\":\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/\",\"name\":\"Tips for navigating the Microsoft ecosystem | Sherweb\",\"isPartOf\":{\"@id\":\"https:\/\/www.sherweb.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sherweb.com\/blog\/sherweb-perspectives\/partner-program-perspectives\/tips-for-navigating-microsoft-ecosystem\/#primaryimage\"},\"thumbnailUrl\":\"\/blog\/wp-content\/uploads\/Tips-MS-ecosystem-1200x480@2x.jpg\",\"datePublished\":\"2021-06-16T22:32:12+00:00\",\"dateModified\":\"2025-09-06T05:31:05+00:00\",\"author\":{\"@id\":\"https:\/\/www.sherweb.com\/blog\/#\/schema\/person\/91147221d4af4a0c65f198c771c4d041\"},\"description\":\"Our know where the hidden gems of the Microsoft Partner Network are located. 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